From consumption-only to resilient mixed-use
The City of Etten-Leur seeks opportunities in the combination of accommodating its growth and reactivating urban life in the shopping center.
The aim is to redevelop the large consumption-only shopping experience to a more mix-use locally rooted experience which will become a cozy “Central living-room” for everyone, embedded in existing historical character of Etten-Leur.
Densification is part of the city’s strategy. Transforming city district that are currently reliant on mono-functional shopping and consumption into a circular production and healthy consumption hub, creating economically stable environments fit for the twenty-first century. This can be enhanced by adding high-quality, climate-resilient new homes and other facilities that attract and retain residents and stimulate healthy and productive mid-sized city living.
The jury commends the outstanding submissions for the Etten-Leur competition, showcasing inventive urban development approaches.
Securing the winning position, “Future Nostalgia” presents a comprehensive strategy that reinforces the existing structure, emphasizing long-term evolution. The project introduces vertical diversity and balanced density, optimizing space utilization. However, concerns about potential overproduction on the ground floor underscore the necessity for meticulous coordination with the city and clients to navigate engineering complexities for the successful realization of this ambitious project.
As the runner-up, “Sale Ends Today” prioritizes the usability of ground floor spaces, emphasizing coverage and accessibility. The phased development approach respects the initial footprint of the shopping center and adapts to the changing culture of shopping. While proposing a transition from consumption-focused to living-based experiences, the project maintains a distinct separation between housing and commercial sections.
The jury did not choose any special mention for this location.
future nostalgia (NT565)
Authors: Francesco Conti (IT), architect, Edoardo Quattrucci (IT), architect, Riccardo Bettini (IT), architect, Sarah Gjergo (IT), architect
Team location: Porto San Giorgio , Italy
Sale Ends Today (GD869)
Authors: Iago Pineda (ES), architect, Andrea Las Hayas (ES), architect Collaborators: Leire Blanco (ES), architect, Inés Clavell (ES), architect
Team location: Barcelona , Spain